„Kvalifikační standardy lidských zdrojů“ aneb metafory v reformách českého vysokého školství

Jiří Mertl
“Qualification Standards of/for Human Resources:” Metaphors in Reforms of the Czech Tertiary Education System
This critical and empirical text deals with the issue of the reform of the Czech tertiary education system, which has been taking place since 2009. The analysis is focused on the basic rationality of the reform, legitimization of the reform through the political communication, and setting the reform to the European context. The main theoretical and methodological approach to the issue is based on the metaphor analysis (Schön’s generative metaphors and Charteris-Black’s critical corpus analysis), governmentality, and communicative hegemonization of public space through the chains of equivalency. The outcome of the analysis is the fact that the reform was/is an effort to economize and neoliberalize the Czech tertiary education, in accordance with the European trend and Bologna process, and discussion whether the neoliberalization is desirable process.